FEATURED PROJECT
Open Channel Flow
A global manufacturer reimagines its digital experience to better serve a unique range of end-users.
A leading manufacturer offering expert guidance to measure, condition, and control the flow of water in open channels, and protect those solutions from the elements. They partnered with Sharp Creative to transform its digital presence. Through strategic site mapping, improved information architecture, a refreshed brand identity, and a complete website redesign, the team created a modern platform that helps users quickly understand complex solutions, find the tools they need, and convert to taking action.
“Working with Sharp Creative allowed us to completely rethink our digital experience. They transformed complex technical content into a clear, elevated brand website that makes it easier for both our seasoned professionals and new users to find the solutions they need. And most importantly contact us.”
“Digital designers Sharp Creative have been honored with a Web Excellence Award for their newly redesigned website and digital experience for Openchannelflow.com.”
The OpenChannelFlow.com redesign was recognized with a Web Excellence Award for Outstanding Digital Experience, earning honors in three categories: Website: Corporate and B2B, Features and Design: Navigation Structure, and Features and Design: Website Functional Design. Selected from more than 1,400 submissions across 50 countries and five continents, the award celebrates exceptional creativity, functionality, and user experience in digital innovation.
The judges noted how disciplined design transformed an overwhelming technical archive into “an elegant, confident, user focused experience.” Interactive 3D models, intuitive navigation architecture, and thoughtful content segmentation elevate both usability and engagement, positioning OpenChannelFlow as a clear thought leader in its industry while making highly specialized information accessible at scale.
DELIVERABLES
Turning technical depth into intuitive experience.
UX/UI Design
Creative Direction
Brand Strategy & Design
Website Design
Graphic Design
Customer Experience Pathway
Print Collateral
Trade Booth Collateral
User Journey Mapping
Information Hierarchy
Implementation Strategy
Taxonomy Development